65 Responses to “How To Prevent Smart Pricing – Great Solution”
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Stephen Cronin is Manager of Online Service Delivery at a Queensland Government department & has been a freelance WordPress developer/consultant since 2007
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Do you have any knowledge about smart pricing for AdSense for Google Custom Search? I have a site that runs that with a terrible conversion, but the CPC is still pretty good.
Hi David,
Sorry no, I don’t use custom search (yet). The smart pricing principles should be the same, but I’m not sure how to avoid it as I’m not familiar with how it works.
Perhaps I am wrong but I find smart pricing can be applied to a whole account rather than just one site.
For example I have a site that has good CTR and the click values are good. If I then add another site with a a really low CTR I get more clicks than before but less money. Removing the other site from my account I get more money for less clicks?
Hi Olly,
Yes, that’s what I said above:
Although it’s based on advertiser conversion rather than CTR (although there’s a correlation between the two).
I don’t know about contentconnect Stephen. It seems like it is in the middle of White hat and black hat SEO. I wouldn’t want to get penalized in google for participating. Be careful with it as Google could classify it as a “link scheme”.
This post is information needed! I am going to check to see if this is happening to me…Thank you so much for this
Tina
Wow! I have recently been trying to find a definitive solution ot Smart Pricing having been hit pretty heavily recently despite having good quality sites. This article is fantastically helpful in that department. Can’t thank you enough.
Thanks for posting such kind of usefull information.Keep Posted in future as well.Thank you!
I’m a bit cautious as to how Google will view this scheme as though it sounds a good idea it is for link building after all.
will this would not violate the Adsense rules? is there’s no possibility that one might get ban by doing this? By the way I tried your advice on embedding Adsense in Blogspot, it is really amazing and increase my earnings. Thanks!
This is a great tutorial. I am thinking of adding adsense and was completely unaware of Smart Pricing. If I move forward, I will have to monitor that closely. Thanks again, Tom
Let’s say I want to filter out non search engine visitors then I will get less impression (depends on the ratio of SE visitors) on the ads. I wonder if this will bring better total revenue. I mean, despite of low cpc, doesn’t the overall huge amount of clicks result in huge revenue?
Hi Larry,
Depends if you want 100 clicks at $.10 each or 20 clicks at $1.00 each.
In seriousness, everyone’s situation is different and you have to do some testing for your own situation. The feedback I get is that for most people it increases the revenue, but this is by no means guaranteed for every one. Testing, testing, testing.
Thanks for the reply Stephen. I guess you’re right. Testing is the key.
I have another question in mind though. I was just wondering what about visitors that are not from social media nor search engine? Visitors from relevant discussion on some forums, blog post on other blogs, natural in-content links from other sites, etc. They might be a potential visitors too.
One alternative way that I can think of is instead of list allowed referrers (search engines), why not list blocked referrers (all popular social media sites) and disable the adsense code if they come from this list.
I’m a bit cautious as to how Google will view this scheme as though it sounds a good idea it is for link building after all.
LINK REMOVED: because of failure to use KeywordLuv syntax (name@keywords)
To everyone stating that I should be cautious as to how Google will view ConnectContent – thanks for pointing this out.
RT maintains that he has made sure that it follows all of Google’s TOS and I have a lot of trust in RT. That said, you can never be sure how Google will react. So when considering ConnectContent, make sure you consider this – but I’d suggest it may be worth asking RT more about it on on the ConnectContent site.
I have recently been trying to find a definitive solution ot Smart Pricing having been hit pretty heavily recently despite having good quality sites. Thanks for sharing the informations with us.
LINK REMOVED: because of failure to use KeywordLuv syntax (name@keywords)
Smart Pricing is always killing my sites revenue and it takes a lot of time to get over it so I hope that implementing some tricks may help with it – thank you.
i think smart pricing isn’t that bad, you just have to restructure to make sure you are getting all the traffic you deserve. just be patient and the money will come.
Thanks for the info , is there a way to tell if you got penalized? I guess you can figure out by the amount per click you are averaging.
It seems that you are not updating your blog anymore? I find all your tips very useful and I’m hoping you could add more. Specially this smart pricing in Google Ad
Let’s say I want to filter out non search engine visitors then I will get less impression (depends on the ratio of SE visitors) on the ads. I wonder if this will bring better total revenue. I mean, despite of low cpc, doesn’t the overall huge amount of clicks result in huge revenue?
LINK REMOVED: because of failure to use KeywordLuv syntax (name@keywords)
My gosh, I remember when Smart Pricing was first introduced. It’s hell being hit with it. Love your solutions!
Wow – I had no idea that google did that. Thanks for the heads up. looks like I’ll be up lat tonight.
Wow! I have recently been trying to find a definitive solution ot Smart Pricing having been hit pretty heavily recently despite having good quality sites. Can’t thank you enough.
LINK REMOVED: because of failure to use KeywordLuv syntax (name@keywords)
I used to be a big fan of adsense years ago but lately I think you are better off affiliate marketing to make money online or of course have your own product or service.
I feel that the easiest way to avoid smart pricing is to have separate goodle adsense accounts for every site. I know it’s actualy not allowed but who cares – at least in case something goes bad your whole account won’t get penalised.
I like the idea of showing ads only to search traffic, because i learned by experience that it’s where the clicks are. I too think that is important to show ads to search traffic on other pages beyond the home page. So your improvement is really useful.
Hmm, thanks for the post Stephen.
I’m not much of a blogger – and I can see how this method might work for bloggers – after all, social network traffic isn’t really “buyer” traffic is it? So it’s fair for Google to charge less for it.
But I’m wondering what might work for me… I just have static SEO sites. Some are very low quality from my site generation days. The newer ones (75% of revenue) are “good quality” pure content sites.
Now I really wonder if removing the low quality sites will increase my earnings per click across my account?
I sort of doubt it.
The best solution is obviously having separate accounts for every website. Too bad google doesn’t allow that…
I’ve never been hit big by smart pricing, I think SP hit you that’s because your ads are too much blended inside content.
Did would cause a problem with Google, you are showing ads to a selective group of people and playing around with your CTR. Your advertiser (the person paying you) does not know this and can apply to ban your account.
Be careful with this one.
Alister
You are showing ads to a selective group of people – those who are more likely to buy from the advertiser. Everyone wins…
Thanks Stephen, there is a heap of good information here. RT has some great ideas which help anyone out with adsense, SEO and Internet marketing. Smart Pricing a huge problem to though starting out, who think in terms of just getting more hits, and don’t focus of quality and search visitors. A beginer would learn a lot from reading through and using some of the resources here. Cheers.
This is the information I needed. This is very useful for me. I think the best solution is to have many account and seperate them.
I asked the Google adsense team about this system and although the cpc is slightly higher they don’t suggest it since you will just end up with less clickthroughs and make less money at the end of the day.
Thanks for explaining ConnectContent…I’ve had it bookmarked for a while now but not really understood what it was about. Seems to be similar to Text Link Ads. Sure is cheap tho, will give it another look.
I’ve heard about smart pricing before but i didn’t understand what exactly is it about. Seems like a great way for Google and advertisers to gain and us to loose. Well. Not anymore i guess
.
My Adsense incomes are going lower and lower and I just wonder, is it the smart pricing of just crisis with lower PPC?
I think the advice you’ve given is really good. It’s best to give the advertisers what they want.. good traffic – this is the main aim after all.
I have Always been wondering about this issue but never thought of getting smart priced. After reading this article it seems so clear..
Sounds like this may have affected me in the past, I had a site with lots of content and ads sprinked throughout, but the value of the clicks meant it wasnt worth maintaining, so I just dropped it in the end!
LINK REMOVED: because of failure to use KeywordLuv syntax (name@keywords)
Yeah, all this smart pricing is stupid. Now I have only 3 sites each one on separate googleads account. They can’t hurt me as much as they used to.
This is pretty new to me. I mean the whole smart pricing thing. I’m maintaining a blog as well as my medical uniform site with Adsense on it for the extra few bucks. But I’ve never encountered this before while setting up the ads I placed on my blogs. I guess I have to read that whole explanation about smart pricing. Thanks! Heading there right now.
I’ve had a number of sites hit with smart pricing in the past and most never really recovered. I chalked it up to the adwords publishers lowering their prices over time and/or getting smarter about the way they were bidding.
I will investigate this method of showing Adsense only to search engine visitors and see if the pricing changes. Would be interesting to find out.
i am so sick of google’s penalties. i think my account has been hit with smart pricing. i used to get some clicks that were worth like $1 or $2. now im never over 50 cents. i know am not converting high, but that because i dont want my sites covered with huge ad units. i usually use small units. i dont get it, if the link was clicked on my site, why cant they just pay me what i deserve?
Hi it is nice solution. Thank you…
Smart Pricing is hell
since they introduced the new AdWords Algo (it’s some months [years?] ago) where they consider legal rights, how many sub pages you have and organic rankings it’s really hard to get outstanding good click prices. Google seems to be happy with pressing the last cents out of our pockets 
.
I didn’t know something like this existed! Now I am going to focus on just SEO since nobody from social networking sites or bloggers click on ads. Search engine visitors are more important for PPC.
@ Tom
Smart Pricing isn’t a new thing
I had no idea about smart pricing until today. Thanks for posting such a nice post which is interesting as well as informative.
Thanks for the post. I want to say that ConnectContent is definitely a great service, but you will definitely need to have a lot of sites under your control that you can use for giving out links. Otherwise you will start getting penalized for not linking out enough.
I’m looking for ways to make money online without spending any money therefore I do not have any money to spend.So if you have any good ideas feel free to give me your answers.
I came to this post from ur other post on “Avoid Smart Pricing” and I must say this is a great article! I never thought of the potential ad-blindness caused by non-search visitors and subsequent income loss that this can cost. I definitely have to do some testing with the concepts and tools you’re recommending.
Most sites I’m monetizing on gets about a 10-20% CTR just from the sidebars clicks. Would I still need to worry about this I wonder? And also, assuming I already have decent CTR, isn’t smart pricing more of a “clicker won’t buy the merchant’s stuff” issue, rather than a CTR issue? and if so, how would not showing ads to repeat visitors help the conversion on the merchant’s end? hopefully smart pricing only happens when the conversions are BELOW industry average? how does google decide that anyway?
This is the first time when I heard about smart pricing. I think Google use this when a website is ranking too low in SERP, or the site is new. But when this site start to get higher positions and get targeted visitors, then Google reconsider their pricing. For ex, I have a site about diets. First month I have earned an average of 12 cents/click, the second a little more 16 cents, and now after 4 month I earn over 30 cents. But now my site is ranking well in google and I have PR2 on homepage.
I have never heard of Smart Pricing until I read this which is quite shocking as I am hoping to make most of my money from Google Adsense. I’m surprised this isn’t more widely talked about on the internet given the amount of people trying to make a living from Google Adsense.
I’d never heard of adsense smart pricing until now, but it makes sense as my revenue p’click has reduced quite a bit recently – i’ll have a look at contentconnect, even if it costs money in the short term in should pay for itsself. Thanks for bringing this to my attention
sometimes adsense seems like such a difficult way to earn a few bucks
Google’s smart pricing model has always provided better placement for better performing ads, and reduced the cost of a click to the least amount possible to stay above your competitor’s ad. And now, with no change in how you bid, Google may reduce the cost for a click if that better reflects the value it brings to advertisers like you.
Thank you for this solution.
Interestingly, as Google will see this chart. Idea interesting. I will make attempt necessarily.
Smart pricing, the nightmare of every Adsense publisher? I guess so… Create 10 websites, of which 9 run great, and one is slacking behind, and you’re busted…
I use Hyper Cache on my blog. If your method and RT’s don’t work with cache plug-ins, what other alternatives do we have? I think I’m going to deactivate Hyper Cache and use your method. I just wish you could include a way of excluding certain keywords and categories in your code, while RT in turn can include the cookie functionality in his own code.
Anyway. Thanks a lot. You guys are the best
Hi, I need to clarify a few things with you. With regards to the Google smart pricing solution, you say neither your solution nor that of RT works with WP Supercache. Would you happen to know why. I looking at testing your method with different cache plug-ins in order to find one that gets the smart solution to work as well. Thanks and have a nice day
P.S: Less I forget, can I get a name for the cookie that makes your smart pricing solution work on all pages? I’m looking at trying to see if excluding it from a cache plug-in will work. Thanks again.
Stephen, thanks for the info! WOW, I wish I knew about smart pricing a long time ago, I can’t imagine how much money this has cost me. Do you know if other monetization solutions like YPN or Bidvertiser use smart pricing?